Video Concept

A high-performing educational reel comparing PRP and Exosomes side-by-side after microneedling. This video was strategically created to both educate patients and generate interest for a newly introduced service (Exosomes) that the clinic was launching at the time.

Video Performance

This video gained significant traction and quickly became a pinned top performer on the clinic’s TikTok:

• 467,400+ views

• 11,400 likes

• 404 comments

• 1,313 shares

• 5,215 saves (strong indicator of value)

The combination of clear visuals, simple labeling, and real treatment results made it highly engaging for both existing patients and new audiences searching for procedure information.

Strategy Behind the Video

• Split-screen comparison keeps viewers watching longer (high retention)

• Bold text labels (“PRP” / “Exosomes”) make the content instantly understandable

• Uniform lighting & neutral expressions keep focus on results

• Short, digestible educational format boosts shareability

• Tailored for the high search-demand niche of microneedling and regenerative treatments